TREND + MARKET ANALYSIS
It all starts with the power of insight. We dive into global trends, dissect cultural shifts, and analyse market dynamics.
We meticulously build trend reports covering mood, colour, fabrication, trims, and graphic direction. We conduct targeted market explorations, where we can travel to a specific country to find out what is happening there or perform competitor comparison reports specifically aimed at your brand.
Our reports seamlessly fuse fashion, technology, and culture, ensuring your designs not only meet market demands but also pioneer creative innovation. Elevate your brand with our dynamic blend of insight and expertise!
CONCEPT + NARRATIVE BUILDING
Concept and storytelling are a pivotal phase, built from the research phase, focusing on new trend, culture shifts and brand strategy equally.
This forms the foundation, informing how we build the collection as well has how we present and sell the collection. Seamlessly integrating these elements, we ensure a cohesive narrative that captivates your audience and elevates both the creation and marketing of your collection. It's not just about designing; it's about crafting a compelling story that resonates with your audience and propels your brand forward.
DESIGN process
Throughout the design process we communicate with you to ensure we are on the right path and will organize stages to connect. We will first share the initial design concept as a procreate sketch or CAD and then proceed to design the final collection or product, digitaly designed and created with Adobe Illustrator. All files will be provided fully downloadable and editable at the end of the process.
TECH PACKS
We equip you with production ready tech packs to be passed to your supplier, created in Adobe Illustrator. Including the editable design, construction annotations and key measurements, fabric and trim BOM(Bill of materials).
These packs serve as a clear and detailed guide, ensuring manufacturers can efficiently and effectively bring your garment to life. An accurate and detailed tech pack guarantees a seamless and smooth handover, streamlining the entire process for optimal results.
